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- Cost Per Canadian September Recap
Presented by Point Blank
The final numbers for September are in, and we’re giving you a recap of where the $15M+ was spent last month on Facebook and Instagram ads alone in this special edition of Cost Per Canadian. Expect to hear from us again in a few days with the recap from last week.
Frazer, Digital Director. Point Blank
Top Lines:
British Columbia outspent Ontario for the first time this year, thanks in no small part to the more than ¼ of a million dollars spent by the BC NDP in the lead-up to the official writ period.
The Conservative Party of Canada spent more than 9x the amount of every other federal party combined in September.
Thirty-Day Ad Spend
Page | Spend |
|---|---|
BC NDP | $322,645 |
Conservative Party of Canada | $232,826 |
Center for US Voters Abroad Turnout Project | $175,814 |
Pierre Poilievre | $144,792 |
Conservative Party of BC | $79,006 |
Forestry For The Future | $53,834 |
Carla Beck | $53,223 |
UNICEF Canada | $45,606 |
Elections BC | $43,838 |
Fair Share Report | $33,902 |
Share of ad spend by Federal party.
Thirty-Day Ad Spend By Federal Party
Party | Spend |
|---|---|
🔵 Conservative Party of Canada Including spend by the leader. | $377,618 Up 243% |
🔴 Liberal Party of Canada Including spend by the leader. | $26,607 Down 26% |
🟠New Democratic Party of Canada Including spend by the leader. | $13,276 Up 10% |
🟢 Green Party of Canada Including spend by the leader. | $783 Up 12% |
Spend by province and territory.
Thirty-Day Ad Spend By Province
Province / Territory | Spend |
|---|---|
British Columbia | $933,421 |
Ontario | $894,222 |
Quebec | $255,283 |
Alberta | $246,233 |
Saskatchewan | $176,283 |
New Brunswick | $144,886 |
Manitoba | $78,955 |
Nova Scotia | $78,195 |
Newfoundland and Labrador | $40,428 |
Prince Edward Island | $17,943 |
Yukon | $8,887 |
Northwest Territories | $6,638 |
Nunavut | $5,698 |
